011 Eyewear

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011 eyewear is an innovative project run by Daniele and Simone Testore; it focuses on a colorful and unique design, mixing classic shapes with original glasses and frames. Born in Torino, 011 takes inspiration from city shapes and handcraft tradition, reinventing shapes in a personal way with a strong chromatic characterization.

Year: 2016/2018


“To highlight” is 2018 main payoff, used on all the campaign’s products: flyers, tote bags, pencils and pins personalized in different ways, but all with the highlighting as common graphic theme.